We are the British Independent Retailers Association, a membership that supports independent shops, hospitality and service retail businesses throughout the UK.

Our buying group, Bira Direct, removes the headache of dealing with multiple suppliers and enables you to buy with the power of thousands of other independent retailers.

At Bira, we promote, attend, and run events and exhibitions that are catered around independent retail business owners. These gatherings are a great chance to meet face-to-face, share ideas, and build lasting connections - helping each other grow, stay inspired, and feel part of a vibrant retail community.